Effective Date: 01/08/2025
This Privacy Policy explains how ATYPICALLY LTD ("we", "our", or "us") collects, uses, stores, and protects personal data in accordance with the General Data Protection Regulation (GDPR) and other applicable data protection laws.
Our website, atypically.co.uk, and services are designed to support children and families, including those with neurodiverse profiles. Because of the sensitive nature of the data we process, privacy and data security are of the utmost importance to us.
1. Data Controller
ATYPICALLY LTD
26 Lindrick Avenue, Whitefield, Manchester M45 7GE
Email: contact@atypically.com
Website: atypically.co.uk
We are the data controller for the personal data collected via our website and services.
2. What Personal Data We Collect
We may collect the following types of personal data:
a. Personal Data
Full name (of child and parent/guardian)
Contact information (email, phone number, address)
Date of birth
School or educational setting (if applicable)
b. Special Category Data (Sensitive under GDPR)
Information regarding a child’s neurodiversity status (e.g., ADHD, autism spectrum disorder, learning differences)
We only collect this data with explicit consent and for the purpose of providing appropriate support and services tailored to the child’s needs.
c. Automatically Collected Data
IP address
Device and browser type
Pages visited on our website
3. Legal Basis for Processing Data
Under GDPR, we process personal data based on the following legal bases:
Consent – freely given by the parent or legal guardian, especially when collecting special category data
Contractual necessity – to fulfill the services we are providing
Legitimate interests – such as internal administrative purposes or website analytics
4. How We Use Personal Data
We use personal and special category data to:
Assess and provide support and services tailored to a child's needs (such as referrals to our Assessment partners)
Communicate with parents or guardians
Improve our services and offerings
Maintain internal records
Comply with legal obligations
We do not use this data for automated decision-making or profiling.
5. Children’s Privacy and Parental Consent
We take the protection of children’s data very seriously. Our services are intended for children under the supervision and consent of a parent or legal guardian.
We do not knowingly collect data directly from children without consent from a parent or guardian
Parents or guardians have the right to access, correct, or delete their child’s data at any time
6. Data Retention
We retain personal data only for as long as necessary to:
Fulfill the purposes it was collected for
Meet legal or regulatory requirements
Resolve disputes
When no longer needed, data is securely deleted or anonymized.
7. Data Sharing
We may share personal data with:
Professionals or contractors engaged in delivering our services (under confidentiality agreements)
Legal or regulatory authorities if required by law
Data processors who provide IT or administrative support (under GDPR-compliant agreements)
We will never sell or rent your or your child’s personal data to third parties other than for the specified purposes, such as obtaining assessments from our Assessment partners.
8. International Data Transfers
If personal data is transferred outside the European Economic Area (EEA), we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the European Commission.
9. Your Data Protection Rights
Under GDPR, you have the right to:
Access your or your child’s data
Rectify inaccurate or incomplete data
Erase personal data (right to be forgotten)
Restrict or object to processing
Withdraw consent at any time
Lodge a complaint with a supervisory authority (e.g., the ICO in the UK)
To exercise your rights, please contact us at: contact@atypically.co.uk
10. Data Security
We use technical and organizational security measures to protect personal data, including:
Encrypted data storage
Secure servers and access controls
Staff training on data handling
Despite our best efforts, no system is completely secure. We encourage users to take appropriate personal precautions as well.
11. Cookies
Our website uses cookies to enhance user experience and analyze traffic. You can accept or decline cookies through your browser settings. For more details, see our [Cookie Policy].
12. Updates to This Privacy Policy
We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated "Effective Date."
13. Contact Us
For any questions, concerns, or to exercise your data rights, please contact:
ATYPICALLY LTD
Email: contact@atypically.co.uk
Website: atypically.co.uk